Cookies Policy

Last Updated: January 2025

Welcome to our Premium Chauffeur-Driven Car Rental service. This Cookies Policy explains how we use cookies and similar tracking technologies on our website to provide you with an exceptional user experience while maintaining your privacy and complying with the General Data Protection Regulation (GDPR) and Google Consent Mode v2 requirements.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit our website. They help us recognize your device and store information about your preferences and browsing behavior. Cookies enable various functionalities and help us improve our premium car rental services to meet your expectations.

These files typically contain a unique identifier, the website name, and some digits and numbers. They allow websites to remember your actions and preferences over a period of time, eliminating the need to re-enter information when navigating between pages or returning to the site later.

2. Types of Cookies We Use

Strictly Necessary

Essential Cookies

These cookies are absolutely necessary for our website to function properly. They enable core functionality such as security features, network management, and accessibility. Without these cookies, services you have requested, such as booking a premium vehicle or accessing your account dashboard, cannot be provided.

  • Session Management: Maintain your logged-in status throughout your browsing session
  • Security: Protect against fraudulent activity and ensure secure transactions
  • Load Balancing: Distribute traffic efficiently across our servers
  • Cookie Consent: Remember your cookie preferences and consent choices
Functional

Functionality Cookies

Functionality cookies allow our website to remember choices you make and provide enhanced, personalized features. These cookies help us tailor your experience when browsing our luxury vehicle fleet and planning your chauffeur-driven journeys.

  • Language Preferences: Remember your selected language and regional settings
  • User Preferences: Store your vehicle preferences and favorite selections
  • Accessibility Settings: Maintain your accessibility options for improved usability
  • Location Data: Remember your pickup and destination preferences
Analytics

Performance and Analytics Cookies

These cookies collect information about how visitors use our website, helping us understand user behavior and improve our services. All information collected is aggregated and anonymous, ensuring your privacy while enabling us to enhance your experience with our premium car rental platform.

  • Traffic Analysis: Monitor website traffic patterns and popular pages
  • User Journey Tracking: Understand how visitors navigate through our booking process
  • Performance Metrics: Identify and resolve technical issues or slow-loading pages
  • Conversion Tracking: Measure the effectiveness of our marketing campaigns
Marketing

Targeting and Advertising Cookies

Marketing cookies track your online activity to help us deliver relevant advertisements and measure the effectiveness of our promotional campaigns. These cookies may be set by our advertising partners and help create a profile of your interests to show you relevant content about our luxury vehicle services.

  • Personalized Advertising: Display tailored advertisements based on your interests
  • Retargeting: Show relevant ads after you visit our website
  • Campaign Measurement: Evaluate the success of our marketing initiatives
  • Social Media Integration: Enable sharing functionality and social media features

3. How We Use Cookies

Our premium chauffeur-driven car rental service utilizes cookies for multiple purposes, all designed to enhance your experience and provide you with superior service quality:

Purpose Description Duration
Authentication Verify your identity and maintain secure access to your account Session
Personalization Remember your preferences for vehicles, routes, and services 12 months
Analytics Understand user behavior and improve website performance 24 months
Marketing Deliver relevant promotional content and measure campaign effectiveness 12 months
Security Protect against fraudulent activities and unauthorized access Session

4. GDPR Compliance and Consent Mode v2

Your Privacy Rights Under GDPR

We are fully committed to protecting your privacy rights under the General Data Protection Regulation. Our implementation of Google Consent Mode v2 ensures that your consent preferences are respected across all tracking technologies, providing you with complete control over your personal data.

Consent Mode v2 Implementation

Our website implements Google Consent Mode v2, which adjusts how cookies and tags behave based on your consent choices. This advanced technology ensures:

  • Granular Control: Separate consent options for analytics, advertising, functionality, and personalization cookies
  • Default Behavior: No non-essential cookies are set before obtaining your explicit consent
  • Consent Signals: Your preferences are communicated to all integrated services and platforms
  • Privacy-First Approach: Cookieless measurement when consent is not granted
  • Regional Compliance: Automatic adaptation to regional privacy regulations

When you first visit our website, you will see a consent banner allowing you to:

  • Accept all cookies for the full website experience
  • Reject non-essential cookies while maintaining core functionality
  • Customize your preferences by selecting specific cookie categories
  • Review detailed information about each cookie type before deciding

5. Third-Party Cookies

In addition to our own cookies, we may use various third-party cookies to enhance our service delivery and provide you with comprehensive functionality. These third-party services help us analyze website traffic, process payments securely, and deliver relevant content.

Third-Party Services We Use:

Each third-party service provider has its own privacy policy governing the use of your information. We carefully select partners who demonstrate strong commitment to data protection and privacy standards. These providers are contractually obligated to process data only for specified purposes and maintain appropriate security measures.

6. User Control Over Cookies

We believe in transparency and giving you complete control over your cookie preferences. You have several options to manage cookies on our website:

Cookie Preference Center

Access our comprehensive cookie management tool at any time through the cookie settings link in the website footer. This center allows you to review and modify your consent preferences for different cookie categories.

Browser Settings

Configure your web browser to block or delete cookies. Most modern browsers provide detailed cookie management options in their privacy or security settings sections.

Opt-Out Tools

Utilize industry-standard opt-out mechanisms for advertising cookies and tracking technologies provided by various advertising networks and analytics services.

Do Not Track

Enable the "Do Not Track" feature in your browser, which sends a signal to websites requesting not to track your browsing activity.

Browser-Specific Cookie Management

Each web browser handles cookies differently. Here's how you can manage cookies in popular browsers:

Important Notice

Please note that blocking or deleting certain cookies may impact your experience on our website. Essential cookies are necessary for core functionality, and disabling them may prevent you from accessing certain features, completing bookings, or using our premium chauffeur services effectively.

7. Cookie Duration and Retention

Cookies have different lifespans depending on their purpose and type:

Session Cookies

These temporary cookies are deleted automatically when you close your browser. They are essential for maintaining your session state, ensuring security during your visit, and enabling smooth navigation through our booking process.

Persistent Cookies

These cookies remain on your device for a specified period or until manually deleted. They remember your preferences, login information, and choices across multiple visits, providing convenience and personalization. Our persistent cookies typically expire after periods ranging from 30 days to 24 months, depending on their specific purpose.

8. Updates to This Cookies Policy

We regularly review and update this Cookies Policy to reflect changes in our practices, technologies, legal requirements, and business operations. When we make significant changes, we will notify you through prominent notices on our website or via email if you have an account with us.

We encourage you to periodically review this policy to stay informed about how we use cookies and protect your privacy. The "Last Updated" date at the top of this document indicates when the most recent changes were made. Your continued use of our website after policy updates constitutes acceptance of the revised terms.